1 00:00:00,090 --> 00:00:00,930 In this lesson, 2 00:00:00,930 --> 00:00:02,723 we're going to cover mobile device deployments. 3 00:00:02,723 --> 00:00:05,489 Now, these days, mobile devices like smartphones, 4 00:00:05,489 --> 00:00:06,775 tablets, and wearable technology 5 00:00:06,775 --> 00:00:09,725 have become an indispensable part of our daily lives. 6 00:00:09,725 --> 00:00:11,220 As businesses evolve and integrate 7 00:00:11,220 --> 00:00:13,573 these mobile devices into their enterprise networks, 8 00:00:13,573 --> 00:00:15,205 the decision of how to deploy and manage 9 00:00:15,205 --> 00:00:17,735 these devices is truly an important one. 10 00:00:17,735 --> 00:00:19,770 There are three main mobile device deployment models 11 00:00:19,770 --> 00:00:21,588 that organizations tend to utilize, 12 00:00:21,588 --> 00:00:24,489 including BYOD, or bring your own device. 13 00:00:24,489 --> 00:00:27,741 COPE, or corporate-owned, personally enabled devices. 14 00:00:27,741 --> 00:00:30,272 And CYOD, or choose your own device. 15 00:00:30,272 --> 00:00:31,533 Now, each of these deployment models 16 00:00:31,533 --> 00:00:33,406 has its own benefits, drawbacks, 17 00:00:33,406 --> 00:00:34,781 and use cases that you need to consider 18 00:00:34,781 --> 00:00:36,221 before selecting the one 19 00:00:36,221 --> 00:00:38,761 you're going to use inside your organization. 20 00:00:38,761 --> 00:00:40,762 Now first, we have BYOD. 21 00:00:40,762 --> 00:00:43,770 BYOD, or bring your own device policies 22 00:00:43,770 --> 00:00:44,910 will allow an employee to use 23 00:00:44,910 --> 00:00:47,760 their own personal devices for their work purposes. 24 00:00:47,760 --> 00:00:49,385 Many people really enjoy a BYOD policy 25 00:00:49,385 --> 00:00:51,250 because they can use their own smartphone 26 00:00:51,250 --> 00:00:52,714 to access their work emails, documents, 27 00:00:52,714 --> 00:00:54,548 and even specialized applications 28 00:00:54,548 --> 00:00:56,398 that their company is going to use. 29 00:00:56,398 --> 00:00:58,757 It can be really convenient for the employee as well, 30 00:00:58,757 --> 00:01:00,731 because they only have to carry around one smartphone 31 00:01:00,731 --> 00:01:02,730 for both their personal and business use. 32 00:01:02,730 --> 00:01:04,321 From the employer side, 33 00:01:04,321 --> 00:01:05,814 it's also less expensive to implement 34 00:01:05,814 --> 00:01:06,730 because they don't have to buy 35 00:01:06,730 --> 00:01:08,936 all those expensive devices for their employees. 36 00:01:08,936 --> 00:01:11,193 So it sounds like a pretty good deal, right? 37 00:01:11,193 --> 00:01:12,519 Well, there are some drawbacks 38 00:01:12,519 --> 00:01:13,494 that you need to be aware of 39 00:01:13,494 --> 00:01:15,772 when you choose to use a BYOD policy. 40 00:01:15,772 --> 00:01:17,731 Now, when it comes to BYOD, the device 41 00:01:17,731 --> 00:01:19,757 is going to be owned and operated by the employee. 42 00:01:19,757 --> 00:01:20,948 Which means they have full control 43 00:01:20,948 --> 00:01:22,792 over the security of that device. 44 00:01:22,792 --> 00:01:25,920 While this does give the employee more personal freedom, 45 00:01:25,920 --> 00:01:27,722 it could become a security challenge for the organization 46 00:01:27,722 --> 00:01:29,987 when they're trying to maintain higher levels of security. 47 00:01:29,987 --> 00:01:32,209 For example, here at Dion Training, 48 00:01:32,209 --> 00:01:34,521 before any personal device is going to be used for work, 49 00:01:34,521 --> 00:01:35,860 it has to pass certain security checks 50 00:01:35,860 --> 00:01:38,505 and have specific security software installed 51 00:01:38,505 --> 00:01:39,842 to protect our corporate data. 52 00:01:39,842 --> 00:01:42,462 Also, since the device is owned by the employee, 53 00:01:42,462 --> 00:01:43,479 you may not be able to add it to 54 00:01:43,479 --> 00:01:45,558 your mobile device management solution, 55 00:01:45,558 --> 00:01:46,976 conduct patching or updating of the device 56 00:01:46,976 --> 00:01:48,799 on behalf of your users, or require the use 57 00:01:48,799 --> 00:01:51,766 of more secure configurations on that device. 58 00:01:51,766 --> 00:01:53,716 Second, we have COPE. 59 00:01:53,716 --> 00:01:55,756 Now, COPE, or corporate-owned, 60 00:01:55,756 --> 00:01:57,741 personally enabled devices policies 61 00:01:57,741 --> 00:01:59,380 are going to require that the company provides 62 00:01:59,380 --> 00:02:00,707 a mobile device to the employee, 63 00:02:00,707 --> 00:02:02,745 but it allows the employee to actually use 64 00:02:02,745 --> 00:02:04,780 the device for personal use too. 65 00:02:04,780 --> 00:02:06,721 Basically, the use of COPE, 66 00:02:06,721 --> 00:02:08,779 or corporate-owned, personally enabled devices 67 00:02:08,779 --> 00:02:11,467 is like when a company issues a company car to you. 68 00:02:11,467 --> 00:02:13,744 Now, you as the employee are provided with the vehicle, 69 00:02:13,744 --> 00:02:15,573 and the company is still going to be responsible 70 00:02:15,573 --> 00:02:17,499 for all of its maintenance and operating costs. 71 00:02:17,499 --> 00:02:19,491 But they're still going to let you use the vehicle 72 00:02:19,491 --> 00:02:20,808 for your own personal use too, such as 73 00:02:20,808 --> 00:02:23,754 picking up groceries, or getting the kids from school. 74 00:02:23,754 --> 00:02:26,120 This model of using COPE could really simplify 75 00:02:26,120 --> 00:02:28,364 your device management inside your organization 76 00:02:28,364 --> 00:02:29,667 because every single device 77 00:02:29,667 --> 00:02:31,792 is going to use the same basic models. 78 00:02:31,792 --> 00:02:34,337 But you are going to have a higher initial investment 79 00:02:34,337 --> 00:02:35,970 because you now need to go out 80 00:02:35,970 --> 00:02:38,160 and purchase devices for all of your employees, 81 00:02:38,160 --> 00:02:40,754 and this becomes a major drawback for a lot of employers. 82 00:02:40,754 --> 00:02:42,288 On the employee side, there's also 83 00:02:42,288 --> 00:02:43,776 some concerns around privacy 84 00:02:43,776 --> 00:02:45,709 of their personal data being put on that device 85 00:02:45,709 --> 00:02:47,788 because the organization still has full access 86 00:02:47,788 --> 00:02:49,955 to monitor and review the activity on that device 87 00:02:49,955 --> 00:02:52,406 because it is a corporate-owned device. 88 00:02:52,406 --> 00:02:54,877 Now, the employee can then opt instead to just choose 89 00:02:54,877 --> 00:02:56,471 to have two cell phones, right? 90 00:02:56,471 --> 00:02:58,177 They can have one that they personally buy 91 00:02:58,177 --> 00:02:59,760 for all their their personal work, 92 00:02:59,760 --> 00:03:01,225 and one that they're going to get from their company 93 00:03:01,225 --> 00:03:02,949 that they're going to use on this COPE model. 94 00:03:02,949 --> 00:03:04,487 But in this case, you might actually 95 00:03:04,487 --> 00:03:06,460 be better served by using the third model. 96 00:03:06,460 --> 00:03:09,701 Now, the third model we have is going to be CYOD. 97 00:03:09,701 --> 00:03:12,156 CYOD, or choose your own device, 98 00:03:12,156 --> 00:03:13,727 is going to operate under a model that is kind of like 99 00:03:13,727 --> 00:03:17,850 a middle ground between BYOD and COPE. 100 00:03:17,850 --> 00:03:19,772 With CYOD, or choose your own device, 101 00:03:19,772 --> 00:03:21,743 you as an employee can select your device 102 00:03:21,743 --> 00:03:24,148 from a short list of company-approved options. 103 00:03:24,148 --> 00:03:26,671 So, while they get a say in the device they're going to use, 104 00:03:26,671 --> 00:03:28,530 which they don't when they're dealing with 105 00:03:28,530 --> 00:03:30,129 a company-owned, personally enabled device 106 00:03:30,129 --> 00:03:31,832 under the COPE model, the organization 107 00:03:31,832 --> 00:03:33,697 is still going to maintain a higher level 108 00:03:33,697 --> 00:03:35,479 of control and standardization. 109 00:03:35,479 --> 00:03:37,830 At a previous company I worked at, 110 00:03:37,830 --> 00:03:39,427 we actually used the CYOD model, 111 00:03:39,427 --> 00:03:40,874 and we gave our employees the choice 112 00:03:40,874 --> 00:03:42,950 of four different smartphones that they could choose from, 113 00:03:42,950 --> 00:03:46,097 including two Android options and two iPhone options. 114 00:03:46,097 --> 00:03:47,744 Most employees like this model 115 00:03:47,744 --> 00:03:48,755 because they can have a choice 116 00:03:48,755 --> 00:03:49,960 in the device they were going to use, 117 00:03:49,960 --> 00:03:51,760 and our information technology department 118 00:03:51,760 --> 00:03:53,470 really enjoyed this because they only had 119 00:03:53,470 --> 00:03:55,293 to support four different models 120 00:03:55,293 --> 00:03:57,694 of devices from that chosen device pool. 121 00:03:57,694 --> 00:03:59,735 Now, the drawbacks of using a CYOD model 122 00:03:59,735 --> 00:04:02,416 is very similar to the COPE model. 123 00:04:02,416 --> 00:04:04,739 Because there's a higher upfront cost to the organization 124 00:04:04,739 --> 00:04:06,743 because you have to buy all of these devices. 125 00:04:06,743 --> 00:04:08,790 And our employees, once again, 126 00:04:08,790 --> 00:04:10,431 have this concern over their data privacy. 127 00:04:10,431 --> 00:04:12,410 Or they're going to need to carry two smartphones, 128 00:04:12,410 --> 00:04:15,724 one for work activities and one for personal activities. 129 00:04:15,724 --> 00:04:17,682 Now, generally with a CYOD model, 130 00:04:17,682 --> 00:04:20,426 you are not going to be able to use it for personal use either. 131 00:04:20,426 --> 00:04:22,751 You're only going to use it for your work use, 132 00:04:22,751 --> 00:04:23,973 and that means you're going to have to carry 133 00:04:23,973 --> 00:04:26,970 two smartphones around with you each and every day. 134 00:04:26,970 --> 00:04:28,080 Now, you might be thinking, 135 00:04:28,080 --> 00:04:28,913 which model is going to be the best one 136 00:04:28,913 --> 00:04:30,257 for me to select for my business 137 00:04:30,257 --> 00:04:32,265 or organization specific use case? 138 00:04:32,265 --> 00:04:34,708 Well, this can be a really difficult question to answer 139 00:04:34,708 --> 00:04:37,623 because there is no one size fits all answer to this. 140 00:04:37,623 --> 00:04:39,740 Instead, it really does depend on analyzing 141 00:04:39,740 --> 00:04:41,742 your specific needs, your budget constraints, 142 00:04:41,742 --> 00:04:44,501 and the risk appetite of your organization. 143 00:04:44,501 --> 00:04:46,409 When making this decision, I recommend 144 00:04:46,409 --> 00:04:48,342 that you consider three main areas, 145 00:04:48,342 --> 00:04:51,728 cost, security, and employee satisfaction. 146 00:04:51,728 --> 00:04:54,717 Now, while BYOD might seem like a cost-effective option 147 00:04:54,717 --> 00:04:57,540 because your employees are using their own devices, 148 00:04:57,540 --> 00:04:58,716 there may be a lot of hidden costs 149 00:04:58,716 --> 00:05:00,224 in terms of ensuring the security 150 00:05:00,224 --> 00:05:02,520 and compatibility of those devices. 151 00:05:02,520 --> 00:05:04,678 COPE and CYOD on the other hand, 152 00:05:04,678 --> 00:05:06,903 have a much higher upfront cost to buy the equipment, 153 00:05:06,903 --> 00:05:09,672 but your ongoing support costs will be lower 154 00:05:09,672 --> 00:05:11,630 because you're only supporting a limited number of models 155 00:05:11,630 --> 00:05:15,320 that are supported by the COPE or CYOD model. 156 00:05:15,320 --> 00:05:16,779 Another consideration is security. 157 00:05:16,779 --> 00:05:18,702 If security is going to be paramount to you, 158 00:05:18,702 --> 00:05:20,914 then CYOD might be your best bet 159 00:05:20,914 --> 00:05:23,478 because it offers you the best control over the devices 160 00:05:23,478 --> 00:05:24,734 and allows for all of the devices 161 00:05:24,734 --> 00:05:26,740 to be managed using the organization's 162 00:05:26,740 --> 00:05:29,488 mobile device management, or MDM solution. 163 00:05:29,488 --> 00:05:31,210 Now, employee satisfaction is another thing 164 00:05:31,210 --> 00:05:32,670 for you to consider in your 165 00:05:32,670 --> 00:05:33,939 deployment model selection process. 166 00:05:33,939 --> 00:05:36,319 If you want to give your employees freedom and choice, 167 00:05:36,319 --> 00:05:38,810 then BYOD or CYOD models might give you 168 00:05:38,810 --> 00:05:41,707 a more fitting model than a COPE model would. 169 00:05:41,707 --> 00:05:44,714 Now remember, when it comes to mobile device deployments, 170 00:05:44,714 --> 00:05:46,472 these are not just about the devices. 171 00:05:46,472 --> 00:05:48,424 They're about aligning your business objectives, 172 00:05:48,424 --> 00:05:50,680 technology capabilities, and employee needs 173 00:05:50,680 --> 00:05:52,918 to your organization's specific use cases. 174 00:05:52,918 --> 00:05:55,753 Whether you're inclined towards BYOD's flexibility, 175 00:05:55,753 --> 00:05:59,467 COPE's control, or CYOD's balance of these two extremes, 176 00:05:59,467 --> 00:06:01,241 it is essential to make an informed choice 177 00:06:01,241 --> 00:06:03,687 that supports your organization's long-term goals 178 00:06:03,687 --> 00:06:05,667 in terms of supporting your end users. 179 00:06:05,667 --> 00:06:08,104 By understanding the three main models of deployment, 180 00:06:08,104 --> 00:06:10,479 and assessing your organization's unique needs, 181 00:06:10,479 --> 00:06:12,578 you can pave the way for a seamless, efficient, 182 00:06:12,578 --> 00:06:15,633 and secure mobile experience for everybody involved.